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ENJOY strengthens in Italy through strategic partnership with Microgame
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ENJOY strengthens in Italy through strategic partnership with Microgame
Partnership expands the provider’s European footprint and brings its full content portfolio to major regulated market.
ENJOY has taken a significant step in its European expansion strategy by entering the Italian market through a new commercial partnership with Microgame, one of the country’s leading platform providers.
The agreement strengthens ENJOY's position in a core European jurisdiction while providing Microgame’s network of 50+ licensed operator partners with access to a broad, performance-led portfolio. This includes high-quality slots built around popular mechanics such as Bison Strike and the latest release, Hotfire Diamonds 2, as well as ENJOY’s growing suite of live game shows, including Energy Roulette.
Backed by Microgame’s strong local footprint, technical capabilities, and deep player Insight, the collaboration provides a solid foundation for ENJOY’s long-term growth in one of Europe’s most established regulated markets.
Christos Zoulianitis, Chief Commercial Officer at ENJOY, said: “Our presence in Italy represents an important progression in our expansion strategy.
Microgame’s strong reach and reputation in Italy provide us with the right platform for our portfolio, ensuring our content connects with players across the country and
supports the long-term ambitions we have for the market.”
Francesco Cuzzupoli, Gaming & Sales Director, at Microgame, added: “ENJOY
brings an impressive mix of creativity, production quality, and market understanding
to our service offering.
The company’s impressive collection of games will enhance the breadth and performance of our casino offering for Microgame operator partners, and we look forward to building strong momentum together.”
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